IP Case Law › Other › ICC Development (International) Ltd. v. Arvee Enterprises & …
Relevant Acts and provisions
Code of Civil Procedure, 1908
Section Order XXXIX Rule 1Section Order XXXIX Rule 2
Provisions considered: Order XXXIX Rules 1 and 2 read with Section 151 of the Code of Civil Procedure, 1908, in a passing off and publicity rights action.
Brief facts
ICC Development (International) Ltd., formed to manage the commercial rights of a major cricket tournament, sued a consumer electronics dealer for running a promotional scheme offering tournament tickets as prizes under slogans referring to the event, accompanied by a stylised ticket graphic.
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Keywords
Ambush Marketing False Endorsement Passing Off Personality Rights Publicity Rights
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