IP Intelligence › Ask a Question › Design: can I register the look of my product?
Guided answer
Design: can I register the look of my product?
Design registration protects how a product looks, not how it works. It must be new, and it is lost if you show or sell the design before filing.
Protect a logo as a trade mark, not a design.
Lower complexity
- Section 2(d) excludes trade marks from the definition of a design.
- Use the trade mark route, and make sure the copyright in the logo artwork is assigned to you.
Read next
Not sure whether this applies to your invention?
The honest answer usually needs someone to look at your actual disclosure, your timeline and the prior art. That is a conversation, not an article.